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Adam Henson

Adam Henson is renowned as one of the UK’s most famous, respected farming figures and spokesmen.

Over more than two decades on BBC Countryfile – the UK's most widely watched factual TV programmes – he has built an audience relationship defined by authenticity, knowledge and warmth.

He owns and operates one of the UK's leading rural visitor attractions, Adam Henson's Cotswold Farm Park, with over 50 years of family heritage, conservation of rare breeds at its heart, and more than 200,000 visitors per year.

Along with his BBC Countryfile commitments he is also a hands-on farmer, an author, a conservationist, and the UK’s leading advocate for the importance of farming's as a key part of the UK’s economy and rural life.

 

 

Joe Henson Son Adam With Oxen E1622896979756

Background

Growing up on the Cotswold Hills as a farmer’s son was a great start to life and it spurred Adam's enthusiasm to become a farmer one day. His Dad 

His father, Joe Henson took over the tenancy of Bemborough Farm and had a real passion about agriculture and conservation. In 1971 he officially founded the Cotswold Farm Park, creating the very first facility of its kind dedicated to rare British farm breeds. 
In 1999 Adam took over the running of the 650-hectare working estate and the Cotswold Farm Park, which houses over 50 rare breeds across multiple species, blending active rare-breed conservation, rare-breed history trails, and sustainable farming alongside seasonal events and  an accommodation offering. 
Adam Henson With Gloucestershire Old Spot Piglets 1 Scaled

Why Adam Henson?

With the popularity of British Farming at an all-time high Adam occupies a unique position: he is the original leading advocate of British Farming and is well recognised throughout the UK, he is trusted by mainstream audiences and highly respected throughout the farming communities and the huge audiences he reaches. In terms of brand characteristics, he is dependable, approachable, conveys a feeling of quality and premiumisation, has intelligent humour, is naturally inquisitive with genuine warmth and passion.

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Brand Value & Media Impact

The Adam Henson brand already drives a lot of impact and engagement via various media channels with audience figures reaching into the millions;

Combined Social Media and YouTube Followers

    • Instagram 187,000 followers
    • Facebook 161,000 followers
    • TikTok 161,000 followers
    • YouTube 102,000 followers
    • Combined followers of over 500,000 and monthly reach of 2.8million and 22 million over the last 12 months

Other media channels include

    • Website annually receives circa 700,000 users and 1 million sessions
    • Email 10.7 million sends, 674,000 opened emails

TV

    • BBC Countryfile. The UK’s most watched factual TV series. 3.5-4 million per episode, high social-economic profile
    • ITV - This Morning (ad hoc)

Print

    • Regular articles and columns in the Cotswold Life, The Times, Sun, regional Media, Scribehound, Edition Dog and a number of books
  1. YT (1)

    YouTube

    The official YouTube channel for Cotswold Farm Park Ltd and TV Presenter Adam Henson. 

    YouTube

  2. Insta (1)

    Instagram

    Adam Henson's Farm Park Instagram page. 

    Instagram

  3. TT

    TikTok

    Adam Henson's Farm Diaries. 

    TikTok

  4. FB

    Facebook

    Adam Henson's official Facebook page

    Facebook

Adam’s positioning is built on three ideas, to be lived through first-hand experience, genuine passion and credibility rather than via frivolous attention seeking headlines and slogans:

“Good Farming Is Good for Everyone” — Promoting the values and benefits of supporting British Farmers and Industries, bridging between rural and urban Britain, built on trust.

Farming has never seen more popularity and interest, which is only set to continue to increase and grow as more of the UK public gain knowledge and a heighten desire to support local and British farmers and businesses. Public conversation about farming, food, land use and the countryside has gained more traction, interest and engagement and audiences are increasingly looking for people and brands who they can trust and align to their desire to learn and support British farming and businesses.

Interested in working with Adam? Please complete the form on the link below and we will be in touch shortly.

Contact Us

CFP Landscapes July 2023 With Fade (1)

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